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Smart send time

Send when people actually read. Smart timing uses per-contact profiles so automations respect real engagement patterns—not a single global hour.

Profiles per contact

We learn from opens, clicks, and engagement patterns to suggest better send windows over time.

Automation-aware

Automation email steps can defer sends until the optimal window instead of firing blindly after a trigger.

Confidence & reasons

When we delay a send, you get context—so operators understand why a message moved on the timeline.

Pairs with segments

Combine smart timing with behavioral segments so both who and when stay intentional.

Operational guardrails

If optimal time is now or in the past, messages go out without artificial delay.

Org-level rollout

Enable per automation or workflow where the product supports it—align with how your team ships journeys.

Turn on smart timing in automations

Create an account, connect your data, and configure send-time options on eligible automation steps.

Create free account